Issued: 8th March 2010
New Business News
A BUOYANT START TO THE SEASON FOR PR WORKS
The South Coast-based marine leisure communications consultancy PR Works has added an interesting mix of new business to its client portfolio, heralding the arrival what seems to be a potentially buoyant new sailing season.
Owner Peta Stuart-Hunt says, “Just like everyone else, we’ve experienced some tough times over the past 18 months but we have stayed positive, focused and been creative about our how we communicate. I am extremely proud that by offering more flexible charging options whilst still maintaining the highest levels of service and results for clients, we haven’t lost a single piece of business during the recession. I was especially thrilled to win the pitch to work with the award-winning race training company Sailing Logic in December and we have now been appointed to work on three more exciting projects during this season.”
The Even Keel Project
PR Works is providing media and public relations support to The Even Keel Project at roadshows and exhibitions around the UK, handling all news announcements as well as promoting the developing interest from overseas organisations in establishing centres of excellence through The Even Keel Project in their regions, particularly in the USA, Netherlands and Ireland. The Even Keel Project is providing both able bodied and the disabled, the opportunity to participate in sailing together, normally outside their reach using the Stephen Rogers-designed Artemis 20.
The Westward Cup
Peta has been appointed Press Officer for the Westward Cup as big class classic yacht racing returns to Cowes with the Royal Yacht Squadron and two partner Clubs, the New York Yacht Club and Yacht Club de Monaco, staging the glamorous regatta from 5-11 July 2010 in collaboration with Boat International Media.
The Yarmouth One Design Class
PR Works has been retained to raise the profile and help bring the Yarmouth One Design Class Centenary plans to fruition.