Volvo Ocean Race – seeking opinion…and getting it

The organisers of the Volvo Ocean Race have introduced an interesting but very straightforward concept in communicating with their audience. They’re asking people for their opinions, getting them and then publishing them online by the pageload. Well done VoR!

I of course contributed my 10p’s worth. To see my contribution, click on http://www.volvooceanrace.org/news/article/2009/July/FEEDBACK/

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